Our world has changed post COVID-19.
You may be considering entering new markets or you may have accepted an overseas assignment to advance our professional career. Cultural understanding is absolutely essential when contemplating risk ease of doing business and associated risks.
Preparing for entry to new markets can be daunting. There are so many cultural considerations as Strategy Directors, International Marketing Managers and Export Teams prepare for and commence engagement in new markets.
Having a local language interpreter is helpful, yet not enough. Your own understanding of how to translate culture, strategize and make appropriate adjustments is essential.
Global Relocation too is a huge undertaking for you, your spouse, partner or family if they are joining you.
Cultural misunderstandings can profoundly impact the process, create unnecessary stress and even bring negotiations to a halt altogether. Be prepared.
This is the perfect time for Export Ready |Global Relocation Intercultural programs | coaching.
Export Ready Programs | Coaching
Tailored for you and your target market, this will provide:
- Opportunity to understand your own cultural value preferences.
- Understanding of the cultural values of those you are engaging with in order to build trust and enhance the likelihood of positive outcomes.
- Measure and improve your intercultural capability.
- Strategies for success in new markets.
Global Relocation Programs | Coaching
Tailored for you and your destination country, this will provide:
- Pre departure needs survey.
- Pre departure cultural program to prepare for your new environment.
- Australian arrival cultural program to assist with adjustment to your short- or long-term overseas project.
- On going mentoring packages to assist with the transition to different cultural environments.
For more information about Export Ready and Global Relocation programs or coaching, please contact me.
